Episode 67: How to Repurpose Instagram Lives Into a Podcast (Apple + Spotify) with Gilly Garrett

Written By Kylee Chandler

How to Turn Instagram Lives and Short-Form Video Into a Thriving Podcast (with Gilly of Gilly's Organics & Everyday Rockstars)

Listen on Apple Podcast | Listen on Spotify | Watch on YouTube

Have you ever thought about using Instagram Lives as your podcast episodes?

That's exactly what my guest Gilly did — and it's one of the most creative podcast origin stories I've heard.

Gilly is the founder of Gilly's Organics, an organic skincare line nearly 20 years in the making, and the host of Everyday Rockstars, a podcast celebrating entrepreneurs, creatives, and community leaders doing incredible things.

What started as short Instagram Live interviews for a local New Jersey magazine turned into a six-year run of 14-minute Zoom conversations edited for Instagram — and eventually, a full podcast on Apple Podcasts and Spotify.

In this episode of Podcast Growth Tools, Gilly shares the behind-the-scenes story of how her show evolved, what podcasting has done for her product-based business, how she approaches interviews with confidence (even when she's nervous), and how she launched her newest venture — the Rockstar Collective — all fueled by the relationships and reach her podcast created.

If you're a business owner wondering whether podcasting is worth it, or if you've been doing content on social media and wondering how to take it further, this episode is your sign.

Key Takeaways

  • How Gilly turned Instagram Lives and Zoom interviews into full podcast episodes on Apple and Spotify

  • The moment that convinced her to make the leap from a 14-minute Instagram show to a full-length podcast

  • Why you don't need massive download numbers to see real business results from your podcast

  • How one podcast appearance led to a subscriber who has purchased every month for five years

  • What podcasting has done for Gilly's confidence, her speaking career, and her product-based business

  • Practical tips for conducting deeper, more natural podcast interviews

  • How to balance preparation with spontaneity so your conversations flow (without being robotic)

  • Why Gilly believes podcasting is the best creative outlet for multi-passionate entrepreneurs

  • How the Everyday Rockstars podcast directly fueled the launch of her Rockstar Collective coaching community

  • The importance of hiring support and trusting others as your business grows

Timestamps

  • 00:00 – Meet Gilly: From Instagram Lives to a full podcast

  • 03:12 – How a local magazine gig became Everyday Rockstars

  • 06:35 – The conversation that made Gilly put her show on Apple and Spotify

  • 07:40 – Repurposing content: How Instagram and podcast episodes work together

  • 09:02 – The story behind Gilly's Organics and nearly 20 years of organic skincare

  • 11:15 – How one podcast appearance created a five-year subscriber

  • 12:05 – Why small download numbers can still drive big business results

  • 14:48 – The hardest part of being an entrepreneur (and how to manage it)

  • 17:05 – The biggest blessing of entrepreneurship: trusting yourself

  • 19:28 – Tips for conducting better, deeper podcast interviews

  • 22:16 – How to stop overthinking your episodes after you hit publish

  • 23:34 – From podcasting to coaching: How the Rockstar Collective was born

  • 27:20 – The power of hiring help and trusting your team

If You're Asking These Questions, You're in the Right Place:

  • Can I turn my Instagram Lives or short-form videos into podcast episodes?

  • How do I make the transition from social media content to a podcast?

  • Is podcasting worth it for a product-based business?

  • How do I get better at interviewing guests on my podcast?

  • Can a small podcast audience actually grow my business?

  • How do I stop overthinking my episodes after they go live?

Why AI Is Becoming a Major Podcast Discovery Engine

People are no longer just browsing podcast apps.

They’re asking questions like:

  • “What are the best podcasts for female entrepreneurs?”

  • “What podcast should I listen to if I want to grow my business?”

  • “What are the best marketing podcasts right now?”

And AI is answering.

That means your podcast is now competing in a much broader ecosystem. Not just podcast platforms, but the entire internet.

The opportunity here is massive. But only if your content is structured in a way AI can understand.

Because if it’s not clear, specific, and keyword-driven, your podcast simply won’t show up.

From Instagram Lives to a Full Podcast: Gilly's Journey

Gilly's podcast journey didn't start the traditional way. She was hired by a local magazine in Bergen County, New Jersey — Be Local Bergen — to interview community members doing interesting things. For three years, she conducted short Instagram Live and Zoom interviews, editing them down to 14 minutes so they'd fit Instagram's format.

When people outside of New Jersey started asking to be on her show, Gilly launched Everyday Rockstars as its own brand — still as an Instagram show.

The turning point came when she heard a conversation between Kylee and Kathy Heller on Kathy's podcast. The insight that even a small audience of 60 people is worth showing up for hit her hard. She reached out to Kathy, booked her as a guest, and realized their conversation couldn't possibly fit into 14 minutes. That night, she signed up for Buzzsprout and put Everyday Rockstars on Apple Podcasts and Spotify.

Six months in, and she's never looked back.

Why Small Download Numbers Can Still Drive Big Business Results

One of the most powerful moments in this conversation is Gilly's story about a single podcast appearance — not even on her own show — that led to a subscriber who has purchased her organic skincare products every single month for five years.

You never know who's listening.

This is a reminder that podcast growth isn't just about download numbers. It's about reaching the right people. Whether that's 60 listeners or 600, each one represents a potential customer, collaborator, or long-term relationship.

How to Conduct Better, More Natural Podcast Interviews

Gilly shared several insights about improving your interview skills as a podcast host:

Let your guest guide the conversation. When you're too rigid with your questions, you might miss where the guest actually wants to go. The best conversations happen when you follow their lead while keeping the overall direction in mind.

Prepare questions, but don't read them on camera. Gilly prepares questions ahead of time but treats them as a safety net rather than a script. This allows the conversation to feel organic while still having structure to fall back on.

Remember: everyone is just a person with a story. Whether you're interviewing someone with a massive following or a local business owner, the same principle applies — they said yes because they want to share their message. You're amplifying it.

Stop overthinking after you publish. It's tempting to replay the conversation in your head and wish you'd asked something differently. Gilly's advice: let it go and move on to the next one. It happened, it was good, and your audience loved it.

How Podcasting Fueled the Rockstar Collective

Gilly's newest venture — the Rockstar Collective — is a weekly group coaching community for women entrepreneurs. It grew organically from years of informally coaching women who came to her for business advice, starting all the way back when she helped female entrepreneurs through the crowdfunding platform iFund Women.

The podcast played a direct role. By interviewing inspiring entrepreneurs every week on Everyday Rockstars, Gilly attracted women who wanted to be part of that energy. The collective meets weekly on Wednesdays for goal-setting, guided meditations, honest conversation, and mutual support — and it's become a natural extension of the podcast itself.

Your Next Steps

If you want weekly insights on podcast growth, marketing strategy, and turning listeners into subscribers, join the newsletter at:

→ www.podcastmarketinghub.com/subscribe

Resources & Links

Connect with Gilly

Website: gilliesorganics.com

Everyday Rockstars Podcast: https://podcasts.apple.com/gb/podcast/everyday-rockstars/id1827117808

Instagram: @everydayrockstars | @gillysorganics

Connect with Kylee

Website: podcastmarketinghub.com

Podcast: Podcast Growth Tools

Instagram: @kyleejchandler

Let’s Connect!

Share your favorite trend from this episode or ask questions by DMing me on Instagram at @thepodcastmarketinghub.

  • 00:00.260 --> 00:07.940

    Kylee: Have you ever thought about using Instagram Lives as your podcast episodes? So my guest today is

    00:08.130 --> 00:13.250

    Kylee: amazing woman. Her name is Gilly and she's the founder of Gilly's Organics and host of Everyday

    00:13.250 --> 00:18.930

    Kylee: Rockstars. And in this conversation, she's giving a little bit of behind the scenes look at

    00:18.930 --> 00:25.530

    Kylee: how her podcast evolved as well as her, herself as a human being and her businesses. So Gilly

    00:25.530 --> 00:31.550

    Kylee: started with short Instagram lives and zoom interviews edited into 14 minute episodes,

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    Kylee: Then she made the leap to publishing full podcast episodes on Apple and Spotify.

    00:36.360 --> 00:37.860

    Kylee: It's such a fun story.

    00:37.860 --> 00:42.480

    Kylee: We talk about what prompted that shift, how she still repurposes content for Instagram,

    00:42.480 --> 00:47.440

    Kylee: and why podcasting has actually become one of her best tools for building relationships,

    00:47.440 --> 00:50.620

    Kylee: growing her businesses, and expanding her reach.

    00:50.620 --> 00:56.520

    Kylee: So we get into interview confidence, how to have deeper conversations, so many other things,

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    Kylee: and you're going to love it.

    00:58.260 --> 01:02.660

    Kylee: She's such a wealth of knowledge, but she's also has the bubbliest sweet

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    Kylee: personality in the world. So you're going to love her. So let's get into it. Let's dive in.

    01:07.300 --> 01:09.000

    Kylee: Please help me welcome Gilly.

    01:12.640 --> 01:17.440

    Kylee: If you've ever wished you had a podcasting pro with nearly a decade of experience whispering

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    Kylee: growth secrets into your ear, that's exactly what you'll get when you tune into Podcast

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    Kylee: Growth Tools with me, your host, Kylie Chandler.

    01:26.150 --> 01:31.150

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    Kylee: Grab your earbuds, hit subscribe, and let's take your podcast to the next level.

    02:24.960 --> 02:30.080

    Kylee: welcome to the show gilly i oh i'm so excited for this okay

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    Kylee: For those who are tuning in, we literally have been on the phone or on recording for...

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    Kylee: 20 minutes and we're finally diving in because we've been meaning to catch up.

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    Kylee: But Gilly, welcome to the show.

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    Kylee: I'm so happy to have you here.

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    Gilly: I'm so honored and so excited to be here.

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    Gilly: I've learned so much from you and I just love being in your presence, Kai.

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    Gilly: You're just like the best.

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    Gilly: So thank you.

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    Kylee: You too. So I mentioned this in the intro, but

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    Kylee: Gilly came into my world through Kathy Heller. So there's always so many things I can be grateful

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    Kylee: for, for that connection. But I'm here and I want to dive right in with you. And so I

    03:08.610 --> 03:12.810

    Kylee: Talk to me about how you actually didn't start with a podcast.

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    Kylee: You started doing other stuff like Instagram Lives and Zoom.

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    Kylee: So this strategy is cool, but I love that it ended up

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    Kylee: moving you towards a podcast.

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    Kylee: So talk to us about that.

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    Kylee: journey.

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    Gilly: Yeah, well, so first of all,

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    Gilly: you're the reason it's more of a podcast than it was a show.

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    Gilly: It used to be a show.

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    Gilly: Here's how it went.

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    Gilly: Years ago, I was hired from a local magazine.

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    Gilly: It's called Be Local Bergen in Bergen County, New Jersey.

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    Gilly: to interview people doing cool things in the community.

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    Gilly: So from young to old, all different types of people

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    Gilly: whether they were a charity leader, somebody,

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    Gilly: a little kid on Broadway, an autistic music writer,

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    Gilly: teachers, I mean,

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    Gilly: once a month for three years.

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    Gilly: And that went on their Facebook and Instagram.

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    Gilly: And then after three years,

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    Gilly: Many people were asking me, hey, can I be on your show?

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    Gilly: But, um,

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    Gilly: they weren't in New Jersey. And I said, well,

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    Gilly: Let me see, so I spoke to the publisher and he was like,

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    Gilly: of course you can go out on your own.

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    Gilly: And the idea of this Everyday Rockstars,

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    Gilly: was yours, so I'll hire you when we have New Jersey people,

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    Gilly: but you go do you.

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    Gilly: And so I started interviewing people in Los Angeles

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    Gilly: and New York City and all over,

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    Gilly: But.

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    Gilly: I didn't have the whole podcast.

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    Gilly: platform stuff down. I just knew Instagram. So I knew how to do an Instagram live.

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    Gilly: I knew how to take a zoom

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    Gilly: and edit it down to like,

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    Gilly: To make a reel, I think it's 15 minutes or less.

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    Gilly: on Instagram.

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    Gilly: So I was really just keeping it

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    Gilly: Tight.

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    Gilly: these conversations, I tried to make them 15 minutes on Zoom

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    Gilly: and like wrap it up.

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    Gilly: Four questions done.

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    Gilly: And then...

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    Gilly: It was great, it worked, because people don't necessarily have

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    Gilly: the biggest attention spans.

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    Gilly: Some people are really great with a 14 minute,

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    Gilly: you know, Instagram show.

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    Gilly: And it worked for 30 years.

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    Gilly: like three years after this,

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    Gilly: magazine i've been doing this for so long and then all of a sudden

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    Gilly: You know that back almost a year ago,

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    Gilly: I joined Cathy's collective and in that collective,

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    Gilly: I,

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    Gilly: met you

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    Gilly: But this was before.

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    Gilly: I was listening to her podcast during that time,

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    Gilly: And there was an episode where she's interviewing you.

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    Gilly: And

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    Gilly: I tell you!

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    Gilly: I reached out to her right after and I was like, I want you on my podcast.

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    Gilly: She wrote me back and said, yes.

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    Gilly: Based on the things that you conversed about in there,

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    Gilly: you said something, she made a comment like,

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    Gilly: if you had sixty women in a room that you can promote your products to

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    Gilly: Don't think that your platform is too small because wouldn't you want to go sell your product to 60 women?

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    Gilly: So I like,

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    Gilly: regurgitated that to her in the message and,

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    Gilly: And she was like, I'll come on your show.

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    Gilly: And then...

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    Gilly: In that moment, I was like, wait a minute,

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    Gilly: this woman talks a lot, so do I.

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    Gilly: There's no way we're talking for 14 minutes.

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    Gilly: There's no way an interview is going to be 14 minutes.

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    Gilly: And I was like, listening to everything you guys were saying,

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    Gilly: about how it's like,

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    Gilly: doable, to put it on Spotify and Apple and

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    Gilly: It just...

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    Gilly: I just came home and I like Googled it or chat GPT'd.

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    Gilly: And then the next thing you know, I'm on Buzzsprout.

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    Gilly: putting it on Apple and Spotify and I,

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    Gilly: brought over the woman who was editing it for me before and she figured it out in two seconds

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    Gilly: And,

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    Gilly: Voila, there it was because of your conversation with Kathy.

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    Gilly: I was like, all right, it's time.

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    Gilly: It's like, I've been doing this for six years already, like as a...

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    Gilly: Instagram show and I can't officially call it a podcast if it's not

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    Gilly: in that little purple app.

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    Gilly: So...

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    Gilly: I'm making it a podcast.

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    Gilly: Ciao.

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    Gilly: That's how it happened. It's been...

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    Gilly: Since, I don't know, like...

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    Gilly: at least six months now it's been on Apple and Spotify and I love it.

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    Kylee: Oh my gosh.

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    Gilly: You like so much from Kylie.

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    Kylee: It's so fun. I just love the progression of it and how cool that you, I mean, because that's one of the things so many podcasters that are new are like, well, I'm just so nervous to interview or just, you know, and so you came in with those tools. So no wonder it's do everyday rock stars is doing so well. So do you still repurpose?

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    Kylee: those 14 minute clips or have you like gone through all of them and now you're recording

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    Kylee: new only?

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    Kylee: Like, what does that look like?

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    Gilly: So they live...

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    Gilly: on Instagram, at Everyday Rockstars.

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    Gilly: And

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    Gilly: I share them out

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    Gilly: when it's like an anniversary, but

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    Gilly: rock stars that are on the show are always doing rock star things. So like, if I see you who,

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    Gilly: Thank you for gracing my show.

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    Gilly: having a mastermind or

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    Gilly: launching a program. I want to share you out to my story. So I'm constantly reminding people like,

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    Gilly: check out what this rock star is up to.

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    Gilly: Instagram gets its

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    Gilly: its own attention, especially when there's a new episode. So

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    Gilly: The only difference...

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    Gilly: Now...

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    Gilly: I was already doing that heavy lifting of editing

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    Gilly: No.

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    Gilly: An Instagram show.

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    Gilly: It's actually not as hard

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    Gilly: Well, it's hard, but like,

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    Gilly: If you don't mess up too much,

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    Gilly: putting the whole conversation on Apple and Spotify

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    Gilly: is easier to

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    Gilly: then editing the clips, what makes it into those 14 minutes

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    Gilly: so that I can also fit maybe a sponsor or

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    Gilly: or a plug for my business. So,

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    Gilly: I think that's been the hardest, but it's so fun.

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    Gilly: It's a labor of love.

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    Gilly: because

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    Gilly: I love the people that are on my show.

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    Kylee: That is so fun, Gilly.

    09:02.000 --> 09:06.200

    Kylee: And it, you know, like that's where we started because I knew you had that fun strategy and

    09:06.200 --> 09:10.240

    Kylee: I wanted people to hear like the different ways that not only podcasts come about, but

    09:10.240 --> 09:12.540

    Kylee: they can think about using their podcasts.

    09:12.870 --> 09:16.090

    Kylee: But your story started way before you were invited.

    09:16.450 --> 09:23.970

    Kylee: to do those interviews for those magazines. So you have an amazing organic skincare line called

    09:23.970 --> 09:30.790

    Kylee: Gilly's organics. Everybody go out, buy it because it's so good. It is, it is amazing. So I,

    09:30.790 --> 09:37.300

    Kylee: somewhere along the way, heard that like lotions, that the first ingredients is water is like not

    09:37.300 --> 09:42.300

    Kylee: going to do a lot for your skin. So Gilly sends me her lotion and the first ingredient is aloe

    09:42.300 --> 09:47.040

    Kylee: Vera and I'm like, okay, this is the real deal and our family is obsessed with it.

    09:47.390 --> 09:48.450

    Kylee: You created that.

    09:48.640 --> 09:50.600

    Kylee: and then moved into the other areas.

    09:50.600 --> 09:53.600

    Kylee: But I know you have a unique and very like,

    09:54.550 --> 09:55.260

    Kylee: Strength.

    09:55.650 --> 09:58.750

    Kylee: first story with Gillies, and I'd love to hear

    09:58.910 --> 09:59.850

    Kylee: that story.

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    Gilly: First of all, I thank you for that.

    10:02.590 --> 10:06.590

    Gilly: I, you know, Gillies Organics is still my baby and I still...

    10:07.010 --> 10:10.590

    Gilly: I still, I'm so proud of the products and,

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    Gilly: She's growing.

    10:11.790 --> 10:14.550

    Gilly: She, this baby's still growing up.

    10:14.550 --> 10:15.260

    Gilly: It's been...

    10:15.420 --> 10:17.090

    Gilly: She's almost 20 years old.

    10:17.090 --> 10:19.040

    Gilly: I mean, it's been a long time.

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    Gilly: and it's evolved and it's been really fun.

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    Gilly: I do love talking about

    10:24.710 --> 10:29.150

    Gilly: about health and wellness, especially for your skin. It's still my love language. And

    10:29.660 --> 10:32.190

    Gilly: What podcasting has helped me do...

    10:32.710 --> 10:34.610

    Gilly: and for sure speaking engagements.

    10:35.160 --> 10:35.610

    Gilly: Is...

    10:36.770 --> 10:39.420

    Gilly: prepped me for where I am right now, where I am

    10:39.620 --> 10:42.780

    Gilly: having back-to-back speaker nights in early March,

    10:43.160 --> 10:45.530

    Gilly: at a beauty event where I'm speaking about

    10:46.080 --> 10:51.740

    Gilly: the good quality ingredients versus what you should not put on your face and things like that. So

    10:52.070 --> 10:53.350

    Gilly: It's prepped me.

    10:53.660 --> 10:54.300

    Gilly: And,

    10:54.500 --> 10:58.460

    Gilly: podcasting gets easier and easier and easier for me.

    10:58.850 --> 11:01.130

    Gilly: First of all, we can edit, which is a beautiful thing,

    11:01.130 --> 11:02.210

    Gilly: unless it's alive.

    11:02.400 --> 11:03.580

    Gilly: And so what if you mess up?

    11:03.970 --> 11:05.470

    Gilly: Humans mess up, right?

    11:05.950 --> 11:07.430

    Gilly: I mess up all the time.

    11:07.590 --> 11:08.190

    Gilly: Um,

    11:09.280 --> 11:12.740

    Gilly: but it has definitely helped my business.

    11:12.960 --> 11:14.420

    Gilly: I just want to say that

    11:15.010 --> 11:19.670

    Gilly: The first one of the first podcasts I was ever on was from this woman who's she's a chef.

    11:20.550 --> 11:21.150

    Gilly: And...

    11:21.730 --> 11:22.750

    Gilly: Not the first, but...

    11:23.040 --> 11:24.000

    Gilly: Ever since that,

    11:24.740 --> 11:25.680

    Gilly: podcast episode.

    11:26.370 --> 11:28.490

    Gilly: And I was like, who's going to hear this?

    11:28.740 --> 11:31.000

    Gilly: I don't know. You never know who's listening.

    11:31.460 --> 11:32.340

    Gilly: One woman.

    11:32.710 --> 11:36.110

    Gilly: fell in love with my products, and for the past five years, she has been a subscriber.

    11:36.670 --> 11:37.890

    Gilly: every single month.

    11:38.180 --> 11:42.920

    Gilly: replenishing her products. So you just never know who's listening. I think that's

    11:43.140 --> 11:44.160

    Gilly: a really cool,

    11:44.420 --> 11:48.340

    Gilly: thing about it. That's another reason why I decided to go

    11:48.930 --> 11:51.710

    Gilly: and make it an actual podcast on Apple and Spotify.

    11:52.230 --> 11:54.310

    Gilly: because there's just a broader reach.

    11:55.140 --> 11:55.720

    Gilly: You know?

    11:56.550 --> 11:58.470

    Gilly: And washing something's harder.

    11:58.660 --> 12:02.400

    Gilly: Like you have to commit to those 15 minutes, but if you're on a walk,

    12:02.560 --> 12:04.160

    Gilly: and you listen, it's different.

    12:04.710 --> 12:05.250

    Gilly: Do you agree?

    12:05.730 --> 12:10.610

    Kylee: Oh, I agree a hundred percent. And I just, you know, I think that like in our minds, the,

    12:10.610 --> 12:15.790

    Kylee: the downloads are so inflated for so many years. And so like even new podcasters used to hear like,

    12:15.790 --> 12:18.930

    Kylee: people are getting a million downloads and they think that that's the goal.

    12:18.930 --> 12:24.810

    Kylee: And it's like, again, what if, what if you touch a hundred lives and like, what if,

    12:25.120 --> 12:28.000

    Kylee: 60 people, or you said 60 before, so we'll go with that.

    12:28.000 --> 12:33.380

    Kylee: But what are 60 people decided to start buying your product or decided to, you know,

    12:33.790 --> 12:39.090

    buy your product, your digital course product, or just listen to your podcast and like walk

    12:39.090 --> 12:40.370

    away with a huge takeaway.

    12:40.370 --> 12:42.010

    Gilly: I think sometimes-

    12:42.590 --> 12:45.190

    Gilly: I agree 100%. And I think that

    12:45.510 --> 12:49.650

    Gilly: Usually entrepreneurs have like a lot of passions, right?

    12:49.650 --> 12:50.470

    Gilly: And, uh,

    12:51.170 --> 12:56.130

    Gilly: I feel like this is my creative outlet, but I also, my podcast is called Everyday Rockstar.

    12:56.130 --> 12:58.330

    Gilly: So it's a little bit about me.

    12:58.590 --> 13:00.170

    Gilly: but it's really about the guest.

    13:00.420 --> 13:01.700

    Gilly: So I get...

    13:01.950 --> 13:04.710

    Gilly: to get re-motivated

    13:04.960 --> 13:06.600

    Gilly: In Gillies Organics,

    13:06.910 --> 13:11.050

    Gilly: every single week. So if I meet you and you tell me,

    13:11.390 --> 13:14.510

    Gilly: Something so special. You said something so special on my podcast, Kylie.

    13:15.650 --> 13:16.930

    Gilly: I was crying.

    13:17.410 --> 13:19.930

    Gilly: It reminds you of something in your life.

    13:19.930 --> 13:21.950

    Gilly: In your case, it was motherhood.

    13:22.950 --> 13:28.210

    Gilly: That reminds me of something that I have in my life that I should either be grateful for

    13:28.550 --> 13:29.890

    Gilly: where I could cultivate

    13:30.470 --> 13:34.430

    Gilly: I've had people on my show that have interviewed say,

    13:34.590 --> 13:37.950

    Gilly: some of the coolest things that keep them in rockstar mode,

    13:39.300 --> 13:40.920

    Gilly: And so I benefit.

    13:40.920 --> 13:44.220

    Gilly: Sure, they get exposure, they get content,

    13:44.220 --> 13:46.080

    Gilly: they get to be like, "I was on this podcast."

    13:46.080 --> 13:47.240

    Gilly: They get views,

    13:47.520 --> 13:48.300

    Gilly: I...

    13:48.930 --> 13:50.230

    Gilly: Get something from it.

    13:50.230 --> 13:51.110

    Gilly: So,

    13:51.490 --> 13:56.550

    Gilly: powerful, it re-energizes my product-based business because I get

    13:56.900 --> 14:00.260

    Gilly: this motivation, I mean, from all different types of people,

    14:00.450 --> 14:01.850

    Gilly: authors, actors,

    14:02.050 --> 14:04.730

    Gilly: product-based businesses, podcasters,

    14:05.250 --> 14:08.770

    Gilly: news people. It's just like everyone has a story.

    14:09.410 --> 14:10.610

    Gilly: And it's cool to hear it.

    14:10.610 --> 14:13.350

    Gilly: I know, you know, because you get to interview people all the time, too.

    14:13.350 --> 14:15.290

    Gilly: So that's to me, it's the best.

    14:15.710 --> 14:15.990

    Kylee: Oh.

    14:16.350 --> 14:19.910

    Kylee: I mean, I completely agree. And it's so fun because when I've interviewed

    14:20.290 --> 14:20.690

    Like,

    14:21.030 --> 14:26.190

    Kylee: a lot of people I've interviewed, I'll ask them like, what has been the best thing about podcasting?

    14:26.190 --> 14:27.170

    Kylee: And it's just like,

    14:27.590 --> 14:32.210

    Kylee: the relationships, the conversations, like, and it's when you start a podcast, you don't necessarily

    14:32.210 --> 14:35.810

    Kylee: think that's, you would never probably think that that would be your answer.

    14:35.810 --> 14:36.370

    Kylee: Yeah.

    14:36.370 --> 14:38.870

    Kylee: But it's like time and time again, it's what I hear.

    14:39.040 --> 14:40.040

    and self.

    14:40.190 --> 14:44.570

    Kylee: So you are an entrepreneur in many aspects. What's been

    14:45.120 --> 14:47.880

    Kylee: the hardest thing about being an entrepreneur.

    14:48.740 --> 14:49.960

    Woo.

    14:50.370 --> 14:51.270

    Um,

    14:52.100 --> 14:55.160

    Gilly: Sometimes for me, it's turning it off at night.

    14:55.330 --> 14:57.530

    Gilly: but I'm getting really good

    14:58.820 --> 15:01.140

    Gilly: just like anything else, like a muscle.

    15:01.470 --> 15:04.550

    Gilly: where when you do something enough times,

    15:04.770 --> 15:05.970

    Gilly: you're able to tell yourself,

    15:06.750 --> 15:07.650

    Gilly: I got this.

    15:08.030 --> 15:08.830

    Gilly: You know what I mean?

    15:09.060 --> 15:09.440

    Gilly: Like.

    15:10.240 --> 15:11.740

    Gilly: Time to put it away.

    15:11.910 --> 15:14.790

    Gilly: read a book, take the Epsom salt bath,

    15:15.360 --> 15:17.320

    Gilly: Put the phone away.

    15:17.790 --> 15:21.630

    Gilly: Like really, it's hard sometimes because I'm like, oh,

    15:22.020 --> 15:24.380

    Gilly: the podcast, the speaking engagement,

    15:24.900 --> 15:26.960

    Gilly: Oh, I have a coaching collective. We could talk about that.

    15:27.140 --> 15:32.360

    Gilly: I just hired somebody, she's amazing, but like I still have to train and

    15:32.990 --> 15:34.090

    Gilly: Things like that.

    15:34.910 --> 15:38.350

    Gilly: The mind is always going, and so for me...

    15:38.880 --> 15:40.520

    Gilly: My biggest challenge would be

    15:40.800 --> 15:42.980

    Gilly: that I've become someone that's like,

    15:43.170 --> 15:46.150

    Gilly: very organized because they,

    15:46.660 --> 15:48.780

    Gilly: Sometimes I could just be like very Pisces.

    15:48.780 --> 15:49.660

    Gilly: This is my birthday month.

    15:49.660 --> 15:50.660

    Gilly: I could be very like,

    15:51.940 --> 15:55.080

    Gilly: all over the place, you know, like, I see something,

    15:55.080 --> 15:57.920

    Gilly: and it catches my eye, and then I want to do that, versus,

    15:58.880 --> 16:01.600

    Gilly: being organized and I've learned to hire people

    16:02.150 --> 16:03.290

    Gilly: those types of

    16:03.550 --> 16:05.950

    Gilly: amazing women in my life that commend it.

    16:06.210 --> 16:07.550

    Gilly: mostly women that

    16:07.840 --> 16:11.840

    Gilly: keep me sort of grounded because I can get all over the place too.

    16:12.670 --> 16:12.990

    Yeah.

    16:13.700 --> 16:15.120

    Kylee: Okay, wait, when's your birthday?

    16:15.780 --> 16:18.160

    Gilly: It's next week. It's February 24th.

    16:18.530 --> 16:23.250

    Kylee: Okay. I was like, wait, are we in Pisces now? Okay. Oh, I love that. Yeah.

    16:23.940 --> 16:25.180

    Gilly: So we came today.

    16:25.510 --> 16:27.550

    Gilly: It's my birthday. And, um,

    16:28.230 --> 16:29.530

    Gilly: I love this month. It's fun.

    16:30.020 --> 16:32.860

    Gilly: But everyone loves their birthday month, don't they?

    16:33.600 --> 16:35.060

    Gilly: Okay.

    16:35.360 --> 16:41.440

    Gilly: So yeah, those are the biggest challenges, I think. I think that's universal, I think, a lot for a lot of

    16:41.790 --> 16:43.770

    Gilly: just moms and women and,

    16:44.030 --> 16:47.490

    Gilly: business women and not just business owners, but sometimes you're able to

    16:47.940 --> 16:48.720

    Gilly: Leave it at the office.

    16:49.760 --> 16:52.260

    Gilly: In this day and age, this digital day and age where you're

    16:52.580 --> 16:54.340

    Gilly: like accessible at all times,

    16:54.950 --> 16:56.950

    Gilly: Do you think it's a challenge for most people?

    16:57.440 --> 16:58.380

    Gilly: To shut it up.

    16:59.110 --> 17:05.410

    Kylee: Oh, 100%, 100%. And what has been the biggest blessing for you being an entrepreneur?

    17:06.950 --> 17:07.690

    Gilly: uh,

    17:08.070 --> 17:11.600

    Gilly: Calling the shots, you know?

    17:12.480 --> 17:14.700

    Gilly: Deciding who I wanna collaborate with

    17:15.970 --> 17:19.530

    Gilly: deciding who I want to work with, deciding

    17:20.090 --> 17:21.760

    Gilly: What products to promote?

    17:22.210 --> 17:22.770

    Gilly: Um,

    17:23.430 --> 17:26.310

    Gilly: Saying yes to it lights me up.

    17:26.580 --> 17:27.080

    Thank you.

    17:27.430 --> 17:28.080

    Gilly: and

    17:28.930 --> 17:31.710

    Gilly: In the very beginning, it can be lonely.

    17:31.710 --> 17:33.230

    Gilly: if you don't put yourself out there.

    17:33.230 --> 17:35.690

    Gilly: But once you do, look at these entrepreneur friends,

    17:35.690 --> 17:36.950

    Gilly: look at you like that.

    17:37.280 --> 17:40.940

    Gilly: could call up in a heartbeat and say, "Hey, I need your advice."

    17:41.440 --> 17:42.560

    Gilly: What do you think of this?

    17:42.750 --> 17:45.510

    Gilly: You know, you don't have to be in that corporate setting.

    17:45.790 --> 17:47.270

    Gilly: to feel, um,

    17:48.090 --> 17:48.980

    Gilly: supported.

    17:49.310 --> 17:50.690

    Gilly: But you do learn to support

    17:51.040 --> 17:52.850

    Gilly: yourself and trust your gut.

    17:53.030 --> 17:55.490

    Gilly: So I would say that one of the biggest blessings

    17:56.580 --> 17:57.180

    Gilly: is

    17:57.540 --> 17:58.220

    Gilly: Trusting.

    17:58.790 --> 18:05.570

    Gilly: Definitely become more trusting, trusting in myself, trusting in the universe, the divine, the world's order.

    18:05.570 --> 18:06.710

    Gilly: It's all going to work out.

    18:07.200 --> 18:07.780

    Gilly: You know?

    18:08.090 --> 18:13.300

    Kylee: I love it. And I agree with you. And I even fill that with podcasters. Like it can be such

    18:13.300 --> 18:17.920

    Kylee: a lonely, it can feel so lonely and feel like, what am I doing this for? Like,

    18:18.400 --> 18:27.300

    Kylee: Looking at the numbers and it's like, oh, but that is just my goal for this year is to bring more female podcasters together to create community.

    18:28.190 --> 18:30.310

    Kylee: So it feels less alone and it's like,

    18:30.560 --> 18:34.560

    Kylee: the questions you ask yourself, like, is this a good episode title? Is this a good episode topic?

    18:34.560 --> 18:38.610

    Kylee: Is this a good interview? Or does my cover art like,

    18:38.950 --> 18:42.050

    Kylee: then you have somebody to bounce those ideas off of who are,

    18:42.050 --> 18:45.150

    Kylee: who are another podcaster. Cause that can feel lonely. So yeah.

    18:45.310 --> 18:47.230

    Gilly: Totally. I love that you created that.

    18:47.520 --> 18:51.900

    Gilly: You attract the best women and podcasters too, so...

    18:52.580 --> 18:53.420

    Gilly: - That's awesome.

    18:53.420 --> 18:54.900

    Gilly: No, I think community is really important.

    18:54.900 --> 18:55.850

    Gilly: And as we are,

    18:56.190 --> 18:59.600

    Gilly: you know, podcasters, entrepreneurs, we all need these

    19:00.160 --> 19:01.920

    Gilly: containers to share

    19:02.180 --> 19:05.090

    Gilly: and grow in and give each other ideas and support and

    19:05.310 --> 19:08.030

    Gilly: accountability and all sorts of things that come with,

    19:08.580 --> 19:09.440

    Gilly: I come with that.

    19:09.790 --> 19:11.970

    Gilly: So yeah, I think it's been a huge blessing.

    19:11.970 --> 19:13.840

    Gilly: I wouldn't trade it again.

    19:13.840 --> 19:15.330

    Gilly: There have been times when I've...

    19:15.520 --> 19:18.520

    Gilly: thought about, wouldn't it be nice? Hmm.

    19:18.690 --> 19:24.770

    Kylee: that steady paycheck. I know, right? Every once in a while, I go, oh, should I go get a job? And my husband's like,

    19:25.250 --> 19:26.130

    Kylee: You really want to?

    19:26.130 --> 19:27.130

    Kylee: Why you say that?

    19:27.130 --> 19:28.330

    Kylee: It's like, you know, but...

    19:28.510 --> 19:32.390

    Kylee: Okay, so you interview, you are a pro interviewer.

    19:32.550 --> 19:33.150

    Kylee: Which...

    19:33.540 --> 19:39.830

    Kylee: is not the case for every podcaster, but I know with time it gets easier. So talk to us about

    19:40.740 --> 19:45.520

    Kylee: what are the tips and tricks that we can be using to really...

    19:45.950 --> 19:52.030

    Kylee: have amazing, deep conversations at art service level that pull the audience in because you're

    19:52.030 --> 19:55.830

    Gilly: wonderful at that. I love you for saying, I'll say what I think that I'm,

    19:55.830 --> 19:58.910

    Gilly: what I needed work on. And this is what I'm going to say that I've

    19:59.490 --> 20:00.570

    Gilly: This is what I've learned.

    20:01.060 --> 20:03.460

    Gilly: What I've learned because I needed the work.

    20:04.390 --> 20:05.930

    Gilly: I tend to interrupt.

    20:06.180 --> 20:07.460

    Gilly: I'm an interrupter at home.

    20:07.460 --> 20:08.660

    Gilly: Like, I can't wait.

    20:08.660 --> 20:09.680

    Gilly: My kids are like, mom.

    20:10.820 --> 20:12.480

    Gilly: Just let me finish my sentence, you know.

    20:13.150 --> 20:13.670

    .

    20:14.020 --> 20:14.660

    Gilly: I...

    20:15.860 --> 20:18.910

    Gilly: have learned, I am learning.

    20:19.460 --> 20:20.540

    Gilly: to let my

    20:21.030 --> 20:22.750

    Gilly: Guest speak.

    20:23.010 --> 20:25.830

    Gilly: Because sometimes I want to just be like, yeah, me too.

    20:27.300 --> 20:27.610

    Gilly: - Yeah.

    20:27.860 --> 20:29.210

    Gilly: It's about them.

    20:29.210 --> 20:33.950

    Gilly: So I'm learning that I have gotten so much better at that, I think.

    20:34.360 --> 20:36.930

    Gilly: And I would say...

    20:37.340 --> 20:39.030

    Gilly: that's, um,

    20:39.490 --> 20:40.250

    Gilly: When you let

    20:40.770 --> 20:42.840

    Gilly: the guests speak, they usually

    20:44.000 --> 20:46.240

    Gilly: guide you into what they want to talk about,

    20:47.010 --> 20:51.050

    Gilly: Because if I'm so robotic about what my questions are,

    20:51.230 --> 20:52.930

    Gilly: but that's not really where they want to go.

    20:53.510 --> 20:53.890

    Gilly: Like,

    20:54.360 --> 20:56.510

    Gilly: It's not a performance, that's another thing.

    20:56.740 --> 20:58.110

    Gilly: I can be

    20:58.500 --> 21:01.900

    Gilly: you know, dramatic, I'm not trying to perform, but if you,

    21:02.050 --> 21:06.450

    Gilly: If you don't perform and you just show up and you have a conversation, you forget that there's a camera.

    21:06.980 --> 21:08.980

    Gilly: That's one of the best conversations happen.

    21:09.540 --> 21:21.520

    Kylee: That's so good. So do you prepare questions? Like, how do you go into an interview where you're like, not totally flying by the seat of your pants, but you're not super strict? Because I think that that's the balance most people are looking for.

    21:21.790 --> 21:23.390

    Gilly: I totally, you know, it's so funny.

    21:23.390 --> 21:25.510

    Gilly: Like there are certain people that you just,

    21:25.990 --> 21:28.570

    Gilly: I connected with you immediately, never met you in person, but

    21:28.990 --> 21:30.270

    Gilly: I just love you.

    21:30.470 --> 21:33.710

    Gilly: I knew that our conversation was going to not need any rigidity.

    21:33.710 --> 21:35.470

    Gilly: It was just going to, it was just going to flow.

    21:35.470 --> 21:38.250

    Gilly: But I have this other woman, she's canceled on me twice.

    21:38.250 --> 21:39.190

    Gilly: She's kind of like,

    21:39.430 --> 21:44.550

    Gilly: She's a big deal. And I was excited. And she said she's going to it's going to happen. But

    21:45.380 --> 21:47.830

    Gilly: I was so nervous when it was about to happen.

    21:47.830 --> 21:49.610

    Gilly: She canceled two hours before it was supposed

    21:49.610 --> 21:50.580

    Gilly: to happen last week.

    21:50.580 --> 21:52.640

    Gilly: She said, and she wasn't feeling well, it's fine.

    21:52.900 --> 21:54.400

    Gilly: point is, is that I was like,

    21:55.230 --> 21:55.570

    Like,

    21:55.970 --> 21:57.610

    Gilly: The questions were ready.

    21:57.990 --> 21:58.910

    Gilly: And I think that

    21:59.430 --> 22:00.450

    Gilly: I'm actually...

    22:00.670 --> 22:03.710

    Gilly: When that happens, when it does eventually happen, if it happens,

    22:04.450 --> 22:07.530

    Gilly: I think I just need to go in there and prep myself that,

    22:08.100 --> 22:08.980

    Gilly: It's very...

    22:09.350 --> 22:11.770

    Gilly: they're just, everyone's just a person with a story.

    22:12.070 --> 22:12.650

    Gilly: And just like,

    22:12.830 --> 22:13.810

    Gilly: If you mess up,

    22:14.050 --> 22:14.570

    Gilly: So what?

    22:14.980 --> 22:15.940

    Gilly: It's editable.

    22:16.190 --> 22:16.810

    Gilly: Right.

    22:16.990 --> 22:17.610

    Gilly: and

    22:18.020 --> 22:18.720

    Gilly: Um,

    22:19.170 --> 22:21.650

    Gilly: Yes, I do make questions beforehand.

    22:22.240 --> 22:22.860

    Gilly: But I don't,

    22:23.070 --> 22:25.430

    Gilly: because I don't want to read it on camera,

    22:25.830 --> 22:27.550

    Gilly: It just tends to be there

    22:28.190 --> 22:32.970

    Gilly: And there are times when I get off a conversation with somebody and I'm like, oh, my God, I totally forgot to ask them this, you know.

    22:33.540 --> 22:35.680

    Gilly: But it wasn't supposed to be, you know?

    22:36.420 --> 22:38.220

    Gilly: So I tend to think

    22:38.790 --> 22:40.810

    Gilly: Once I've done it, I try not to like,

    22:40.960 --> 22:42.600

    Gilly: go back and lament about it.

    22:43.070 --> 22:43.570

    Gilly: Mm-hmm.

    22:43.750 --> 22:44.890

    Gilly: Do you ever do that like,

    22:45.440 --> 22:45.860

    Gilly: where,

    22:46.240 --> 22:49.840

    Gilly: You worry how it came out or how many times I said amazing.

    22:49.840 --> 22:51.900

    Gilly: I used to say amazing, like too many times.

    22:51.900 --> 22:52.960

    Gilly: I probably still do.

    22:53.760 --> 22:54.120

    Gilly: And...

    22:54.310 --> 22:55.710

    Gilly: If I go back and watch it,

    22:56.450 --> 22:57.510

    Gilly: I'm just going to get annoyed.

    22:57.510 --> 22:58.850

    Gilly: Like, don't even think about it.

    22:58.850 --> 22:59.450

    Gilly: It happened.

    22:59.450 --> 23:00.990

    Gilly: They loved it.

    23:01.250 --> 23:02.270

    Gilly: was good.

    23:03.270 --> 23:05.230

    Gilly: Just let it go and go on to the next one.

    23:05.230 --> 23:06.970

    Gilly: That's kind of where I'm at these days.

    23:07.870 --> 23:16.170

    Kylee: No, no, I get that. And yes, I am a person who like thinks about past conversations in my head and reworks them and replace them. And I should have said this, but

    23:16.610 --> 23:17.990

    Kylee: No, I get that so much.

    23:17.990 --> 23:19.030

    Kylee: I love those tips.

    23:19.030 --> 23:21.030

    Kylee: I think that it is so good.

    23:21.030 --> 23:21.810

    Kylee: I agree.

    23:21.810 --> 23:25.970

    Kylee: I've had some people on my show where I'm so nervous and I always have to remind myself.

    23:25.970 --> 23:26.570

    Kylee: They're just.

    23:26.750 --> 23:28.270

    Kylee: There's just somebody with a story.

    23:28.270 --> 23:29.570

    Gilly: And they said, yes.

    23:29.570 --> 23:30.250

    Gilly: Yeah.

    23:30.250 --> 23:32.710

    Gilly: You're amplifying their message.

    23:32.710 --> 23:33.350

    Yeah.

    23:34.080 --> 23:38.880

    Kylee: Yes. So good. Okay. So this is so fun. You went from

    23:39.170 --> 23:41.310

    Kylee: And you still do. You have Gillies Organics.

    23:41.310 --> 23:43.730

    Kylee: And then you created Everyday Rockstars.

    23:43.730 --> 23:46.910

    Kylee: And then there's kind of a new layer to all of this that

    23:47.140 --> 23:48.680

    Kylee: Do you feel like it's kind of

    23:49.250 --> 23:53.630

    Kylee: I want you to share about it, but do you feel like it's kind of developed from this journey of like,

    23:53.920 --> 23:56.640

    Kylee: moving through podcasting into this new

    23:56.900 --> 23:57.920

    Kylee: that was on your heart?

    23:58.310 --> 23:59.410

    Gilly: Sort of, it's like,

    24:00.190 --> 24:02.270

    Gilly: It's always been something that I've done.

    24:02.470 --> 24:07.870

    Gilly: So ever since I started Ghillie's Organics, like two decades ago, people would come to me,

    24:07.870 --> 24:12.350

    Gilly: local women would say like, hey, can we get coffee? How did you start a business? And

    24:12.580 --> 24:14.600

    Gilly: I would always just do it, you know, give a little help.

    24:15.070 --> 24:16.450

    Gilly: And then in...

    24:17.060 --> 24:19.940

    Gilly: 2000 and like

    24:20.160 --> 24:22.380

    Gilly: 15, 16.

    24:22.560 --> 24:23.040

    Gilly: Um,

    24:23.300 --> 24:24.620

    Gilly: I fund women.

    24:24.800 --> 24:28.000

    Gilly: which is a crowdfunding platform for female entrepreneurs.

    24:28.830 --> 24:32.890

    Gilly: asked me to help them coach their female entrepreneurs

    24:33.250 --> 24:36.070

    Gilly: with their video marketing, like with their marketing.

    24:36.480 --> 24:38.320

    Gilly: Because I did a campaign with them,

    24:38.320 --> 24:40.640

    Gilly: because I knew the founder, and I did a really,

    24:40.640 --> 24:43.180

    Gilly: if I don't say so myself, I did a really good job

    24:43.330 --> 24:46.370

    Gilly: with my marketing and my video, and it raised,

    24:46.560 --> 24:48.700

    Gilly: like the most money on their platform at the time.

    24:49.150 --> 24:49.990

    Gilly: So,

    24:50.050 --> 24:52.810

    Gilly: She's like, can you stay on and help the other women?

    24:53.150 --> 24:55.150

    Gilly: And it was like nominal pay.

    24:55.150 --> 24:56.170

    Gilly: I said, sure, no problem.

    24:56.960 --> 24:59.460

    Gilly: And I went to a few events where they asked me to speak.

    24:59.460 --> 25:01.700

    Gilly: One was like Microsoft and

    25:01.890 --> 25:03.450

    Gilly: I went to these events and I spoke.

    25:03.810 --> 25:04.390

    Gilly: and

    25:05.190 --> 25:08.130

    Gilly: women started asking me to coach them and

    25:08.480 --> 25:12.060

    Gilly: I would coach them with their campaigns for iFun Women, but then...

    25:12.420 --> 25:14.820

    Gilly: One day someone said, hey, can you coach me in my business?

    25:14.820 --> 25:16.220

    Gilly: I said, sure, what's your campaign?

    25:16.220 --> 25:17.720

    Gilly: And she said, no campaign, just...

    25:17.890 --> 25:18.970

    Gilly: Can you coach me?

    25:19.170 --> 25:22.750

    Gilly: And I was like, I don't have any like certifications, but sure.

    25:23.140 --> 25:25.380

    Gilly: And then slowly over the years,

    25:25.700 --> 25:28.640

    Gilly: And I didn't really advertise it, but over the years I've taken on

    25:29.280 --> 25:32.100

    Gilly: like one or two women throughout the year

    25:32.260 --> 25:33.220

    Gilly: Word of mouth only.

    25:33.890 --> 25:34.850

    Gilly: coaching them,

    25:35.460 --> 25:36.300

    Gilly: Mindset.

    25:37.120 --> 25:38.080

    Gilly: pricing,

    25:39.140 --> 25:40.000

    Gilly: website,

    25:40.420 --> 25:41.920

    Gilly: Social media, things I knew.

    25:42.850 --> 25:43.490

    Gilly: And

    25:43.650 --> 25:44.550

    Gilly: they...

    25:44.990 --> 25:46.130

    Gilly: were happy, I was happy.

    25:46.130 --> 25:48.770

    Gilly: Some paid a little bit, some paid a little bit more,

    25:48.770 --> 25:50.890

    Gilly: some paid hardly anything.

    25:51.200 --> 25:53.920

    Gilly: And some were just like, you know, free coffees with people.

    25:54.500 --> 25:55.340

    Gilly: And then...

    25:56.000 --> 25:58.120

    Gilly: I was currently working with this one woman.

    25:58.590 --> 25:59.190

    Gilly: And,

    25:59.490 --> 26:01.950

    Gilly: She lost her business partner, like,

    26:02.310 --> 26:03.530

    Gilly: They split.

    26:03.810 --> 26:04.410

    Gilly: And,

    26:04.640 --> 26:07.040

    Gilly: she was struggling and I was like, don't worry,

    26:07.040 --> 26:07.920

    Gilly: I'll still coach you.

    26:07.920 --> 26:09.700

    Gilly: Like she still wanted to do the business.

    26:10.590 --> 26:11.230

    Gilly: And then...

    26:12.290 --> 26:13.610

    Gilly: I was like,

    26:14.050 --> 26:16.250

    Gilly: I think I'm just gonna pull this all together

    26:16.610 --> 26:18.910

    Gilly: Rockstar Collective, call it, like,

    26:19.170 --> 26:22.850

    Gilly: Because everyday rock stars, they're all rock star entrepreneurs.

    26:23.460 --> 26:30.240

    Gilly: And I'm going to invite women for a very small fee, like put skin in the game so that they feel like they're going to show up.

    26:30.980 --> 26:31.520

    Gilly: Um,

    26:31.840 --> 26:34.000

    Gilly: to my group collective.

    26:34.000 --> 26:36.160

    Gilly: And this one woman who I was coaching was so happy

    26:36.160 --> 26:38.720

    Gilly: because it was like a tenth of the price of what

    26:38.880 --> 26:41.260

    Gilly: She was paying and now she gets this group

    26:41.700 --> 26:42.540

    Gilly: So just...

    26:42.660 --> 26:44.000

    Gilly: I would say...

    26:44.350 --> 26:44.830

    Gilly: that

    26:45.250 --> 26:46.490

    Gilly: To answer your question,

    26:46.790 --> 26:48.090

    Gilly: The podcast definitely helps.

    26:48.930 --> 26:50.050

    Gilly: And it helps because

    26:50.470 --> 26:51.350

    Gilly: It's reach.

    26:51.940 --> 26:53.000

    Gilly: I'm reaching more people.

    26:54.240 --> 26:55.720

    Gilly: I get to, I can't.

    26:55.910 --> 26:56.770

    Gilly: Get to.

    26:57.220 --> 26:57.760

    Gilly: Help.

    26:58.400 --> 27:01.580

    Gilly: inspire other people through the stories of my guests.

    27:01.950 --> 27:04.290

    Gilly: on Everyday Rockstars, then

    27:04.510 --> 27:08.570

    Gilly: if they want to be part of a group of women that are like that,

    27:09.090 --> 27:11.050

    Gilly: then they can join my collective.

    27:11.050 --> 27:13.310

    Gilly: So that's once a week on Wednesdays at noon,

    27:13.310 --> 27:17.890

    Gilly: we have a conversation and we do goals long and long-term,

    27:17.890 --> 27:19.310

    Gilly: short-term goals.

    27:19.300 --> 27:21.360

    Gilly: We do guided meditations.

    27:21.630 --> 27:24.490

    Gilly: We're really honest and really supportive of each other.

    27:25.030 --> 27:28.130

    Gilly: And it's helped Gillies Organics and Everyday Rockstars.

    27:28.130 --> 27:29.370

    Gilly: So...

    27:29.700 --> 27:30.660

    Gilly: It helps me too.

    27:31.390 --> 27:32.090

    Gilly: I have to say.

    27:32.870 --> 27:33.630

    Gilly: I know you have one.

    27:33.830 --> 27:35.550

    Gilly: Right, Kylie? Don't you have a

    27:35.840 --> 27:37.900

    Gilly: You have a mastermind, right?

    27:38.310 --> 27:43.710

    Kylee: Yep. My mastermind just kicked off. Yep. Yeah. So it's so good. Well, okay. So

    27:43.910 --> 27:45.370

    Kylee: I want to know

    27:45.670 --> 27:48.490

    Kylee: - Well, one thing I was gonna say would be great

    27:48.640 --> 27:52.260

    Kylee: these sound like amazing women to bring on your podcast and interview.

    27:52.260 --> 27:52.940

    Kylee: And then,

    27:52.940 --> 27:53.440

    Kylee: you know,

    27:53.440 --> 27:54.620

    Kylee: to grow the collective,

    27:54.620 --> 27:55.100

    Kylee: but,

    27:55.460 --> 27:57.060

    Kylee: Okay, Gilly, I love you.

    27:57.060 --> 27:57.740

    Kylee: I adore you.

    27:57.740 --> 27:58.900

    Kylee: I love everything you're doing.

    27:58.900 --> 28:01.780

    Kylee: You're doing so many wonderful things in this world.

    28:01.950 --> 28:04.170

    Kylee: Please share with my audience how they can find you.

    28:04.170 --> 28:05.110

    Kylee: All of the things.

    28:05.110 --> 28:06.390

    Kylee: Keep the Gillies organic.

    28:07.270 --> 28:12.270

    Kylee: listen to the podcast, you know, join the collective. You're so adorable. Do you ever

    28:12.270 --> 28:15.450

    Gilly: know that, you know, that saying like the busier you are sometimes like,

    28:15.780 --> 28:18.240

    Gilly: like you're more organized and you get more things done.

    28:18.240 --> 28:19.680

    Gilly: Like when you just have one thing,

    28:19.970 --> 28:23.890

    Gilly: some people are like, how do you do it? I'm like, just sometimes it's all about the podcast.

    28:23.890 --> 28:25.670

    Gilly: Sometimes it's all about the business, but

    28:25.830 --> 28:26.630

    Gilly: I've had the...

    28:27.200 --> 28:31.020

    Gilly: absolute pleasure and it's a blessing that I've been able to

    28:31.170 --> 28:34.970

    Gilly: hire people that helped me. I used to do everything.

    28:35.230 --> 28:37.790

    Gilly: I used to put stickers on jars and

    28:38.340 --> 28:44.200

    Gilly: do demos at supermarkets and, and, and like, it's not that I don't still do all those things,

    28:44.200 --> 28:45.640

    Gilly: but I now have somebody doing.

    28:46.270 --> 28:50.330

    Gilly: some TikTok shop and editing my podcast. So I'm

    28:50.660 --> 28:52.300

    Gilly: I'm lucky to say that

    28:52.610 --> 28:53.190

    Gilly: Um,

    28:53.920 --> 28:57.160

    Gilly: I've trusted in other people and they've been wonderful and

    28:57.730 --> 28:58.330

    Gilly: just like,

    28:58.500 --> 28:58.820

    Gilly: Oh.

    28:59.040 --> 28:59.820

    Gilly: over

    29:00.450 --> 29:04.930

    Gilly: over-delivered and just made my life so much easier. So I think that,

    29:05.990 --> 29:07.230

    Gilly: I can't go without saying that.

    29:07.230 --> 29:09.170

    Gilly: So you can find me.

    29:09.350 --> 29:13.230

    Gilly: You can find our products at GilliesOrganics.com, G-I-L-L.

    29:13.700 --> 29:17.440

    Gilly: Y-S-Organics, O-R-G-A-N-I-C-S dot com.

    29:18.050 --> 29:18.630

    Gilly: And-

    29:18.820 --> 29:22.120

    Gilly: at Gillies Organics, same spelling, on TikTok and Instagram.

    29:23.230 --> 29:30.690

    Gilly: Everyday rock stars on Apple, Spotify, and everyday rock stars, one word, on Instagram. So

    29:30.980 --> 29:32.200

    Gilly: Check us out.

    29:32.200 --> 29:36.000

    Gilly: And then if you want to learn more about the collective,

    29:36.000 --> 29:39.260

    Gilly: it's not up on the website yet, but I did,

    29:39.750 --> 29:43.470

    Gilly: get the URL everyday-rockstars.com.

    29:43.470 --> 29:44.630

    Gilly: So soon there'll be a place

    29:44.630 --> 29:45.690

    Gilly: where you can join the collective.

    29:45.690 --> 29:48.690

    Gilly: Look at, you could recommend guests for the podcast.

    29:49.470 --> 29:51.710

    Gilly: You can sponsor an episode.

    29:51.870 --> 29:54.110

    Gilly: But I'd love to hear from you in the meantime.

    29:54.790 --> 29:57.630

    Gilly: you could just DM me on Instagram.

    29:57.890 --> 30:01.130

    Gilly: at Everyday Rockstars. So I can't wait to meet you.

    30:01.380 --> 30:02.300

    Gilly: Kylie, I love you.

    30:02.300 --> 30:03.080

    Gilly: You're just like,

    30:03.520 --> 30:08.300

    Gilly: the biggest rock star I know. And thank you for helping me grow my podcast.

    30:08.960 --> 30:10.560

    Gilly: And I learned so much from you.

    30:11.390 --> 30:15.910

    Kylee: Well, I'm just so it's so fun. And, you know, to anyone listening, it's the these.

    30:15.910 --> 30:20.490

    Kylee: This is just one of the beautiful things about podcasting, the relationships that can come from it.

    30:20.490 --> 30:23.090

    Kylee: So, Gillies, it was so fun to have you on.

    30:24.190 --> 30:29.330

    Kylee: you're such a treat and you're so special. And I, I just can't wait to see what you continue to do

    30:29.330 --> 30:34.070

    Kylee: with the podcast. So thank you for continuing to show up and putting it on Apple and Spotify

    30:34.070 --> 30:38.090

    Kylee: and all the things, but I love everything linked up. Yes, for sure.

    30:38.720 --> 30:42.800

    Gilly: Love you. Thank you so much, Kylie. I'm so grateful to you. You're so special.

    30:43.710 --> 30:44.410




    Kylee Chandler (00:00.642)

    Thank you. You know, it's really windy here,


    Gilly (00:04.813)

    It's 14.


    Kylee Chandler (00:05.568)

    Okay. yes, I heard it's like somewhere over there now after here guys.


    Gilly (00:10.797)

    compared to the 10 degrees that it was.


    Kylee Chandler (00:13.816)

    gosh. Okay, there we go. I like to see more of you. There you are. Okay. And then one quick question. You actually were doing Instagram lives and then decided to start, right?


    Gilly (00:24.431)

    Well, some were lives and some were pre... Some were Zooms edited to the 14 minute Instagram and some were Instagram lives that lived depending on how the person wanted to do it. But I got comfortable after the lives doing it into Zoom and then editing it. But the thing about lives is the lives could go longer, but an Instagram reel can only be 14, 15 minutes. Yeah.


    Kylee Chandler (00:54.4)

    Okay, so I like that. I thought that strategy was kind of neat and cool. So I wanted to kick it off with that. And then we're


    Gilly (00:58.831)

    I'll tell you why I did it at first that way and then why I'm now doing it longer on Apple.


    Kylee Chandler (01:04.462)

    Yeah. Okay, amazing. All right. Welcome to the show, Gilly. I, oh, I'm so excited for this. Okay. For those who are tuning in, we literally have been on the phone or on recording for 20 minutes and we're finally diving in because we've been meaning to catch up. But Gilly, welcome to the show. I'm so happy to have you here.


    Gilly (01:27.353)

    I'm so honored and so excited to be here. I've learned so much from you and I just love being in your presence, Kai. You're just like the best. So thank you.


    Kylee Chandler (01:36.91)

    You too. I mentioned this in the intro, but Gilly came into my world through Kathy Heller. So there's always so many things I can be grateful for for that connection. But I'm all about here. I'm Daniel edit that out.


    Gilly (01:53.199)

    Happens to me every day.


    Kylee Chandler (01:56.97)

    I'm here and I want to dive right in with you. so talk to me about how you actually didn't start with a podcast. You started doing other stuff like Instagram lives and zoom. So this strategy is cool, but I love that it ended up moving you towards a podcast. So talk to us about that journey.


    Gilly (02:15.855)

    Yeah, well, so first of all, you're the reason it's more of a podcast than it was a show. It used to be a show. Here's how it went. Years ago, I was hired from a local magazine. It's called Be Local, Bergen, in Bergen County, New Jersey, to interview people doing cool things in the community. So from young to old, all different types of people, whether they were a charity leader,


    somebody, a little kid on Broadway, an autistic music writer, teachers, I mean, once a month for three years. And that went on their Facebook and Instagram. And then after three years, many people were asking me, hey, can I be on your show? But they weren't in New Jersey. And I said, well, let me see. So I spoke to the publisher and he was like, of


    Of course you can go out on your own and the idea of this Everyday Rockstars was yours. So I'll hire you when we have, you know, New Jersey people, but you go do you. And so I started interviewing people in like Los Angeles and New York City and all over, but I didn't have the whole podcast platform stuff down. I just knew Instagram. So I knew how to do an Instagram live. I knew how to take a zoom and edit it down to like,


    To make a reel, I think it's 15 minutes or less on Instagram. So I was really just keeping it tight, these conversations. I tried to make them 15 minutes on Zoom and like wrap it up. Four questions, done. And then it was great. It worked because people don't necessarily have the biggest attention spans. Some people are really great with the 14 minute Instagram show.


    And it worked for like three years after this magazine. I've been doing this for so long. And then all of a sudden, you know that back almost a year ago, I joined Cathy's collective and in that collective, I met you. But this was before I was listening to her podcast during that time. And there was an episode where she's interviewing you. And I tell you,


    Gilly (04:39.038)

    I reached out to her right after and I was like, I want you on my podcast. She wrote me back and said, yes. Based on the things that you conversed about in there, you said something, she made a comment like, if you had 60 women in a room that you can promote your products to, don't think that your platform's too small because wouldn't you want to go sell your product to 60 women? So I regurgitated that to her in the message and she was like, I'll come on your show.


    And then in that moment, I was like, wait a minute, this woman talks a lot, so do I. There's no way we're talking for 14 minutes. There's no way an interview is going to be 14 minutes. And I was like, listening to everything you guys were saying about how it's like doable to put it on Spotify and Apple. And it just, I just came home and I like Googled it or chat GBT and then the next thing you know, I'm on Buzzsprout putting it on Apple and Spotify and I...


    Kylee Chandler (05:14.318)

    You


    Gilly (05:38.393)

    brought over the woman who was editing it for me before and she figured it out in two seconds. And voila, there it was because of your conversation with Cathy. I was like, all right, it's time. It's like, I've been doing this for six years already, like as a Instagram show and I can't officially call it a podcast if it's not in that little purple app. So I'm making it a podcast. So that's how it happened. It's been since, I don't know, like...


    At least six months now it's been on Apple and Spotify and I love it. I'm learning so much from Kylie.


    Kylee Chandler (06:13.16)

    my gosh. It's so fun. I just love the progression of it. And how cool that you I mean, because that's one of the things so many podcasters that are newer, like, well, I'm just so nervous to interview or just you know, and so you came in with those tools. So no wonder it's do everyday rock stars is doing so well. So do you still repurpose those 14 minute clips? Or have you like gone through all of them? And now you're recording new only? Like, what does that look like?


    Gilly (06:40.888)

    So they live on Instagram, at Everyday Rockstars, and I share them out when it's like an anniversary, but rock stars that are on the show are always doing rock star things. So like if I see you who, thank you for gracing my show, having a mastermind or launching a program, I want to share you out to my story. So I'm constantly reminding people like, hey, check out what this rock star is up to.


    Instagram gets its own attention, especially when there's a new episode. So the only difference now, I was already doing that heavy lifting of editing an Instagram show. It's actually not as hard. Well, it's hard, but like, if you don't mess up too much, putting the whole conversation on Apple and Spotify is easier.


    than editing the clips. What makes it into those 14 minutes so that I can also fit maybe a sponsor or a plug for my business? So I think that's been the hardest, but it's so fun. It's a labor of love because I love the people that are on my show.


    Kylee Chandler (07:54.83)

    That is so fun, Gilly. And it you know, like that's where we started because I knew you had that fun strategy. And I wanted people to hear like the different ways that not only podcasts come about, but they can think about using their podcasts. But your story started way before you were invited to do those interviews for those magazines. So you have an amazing organic skincare line called Gilly's organics. Everybody go out buy it because it's so good it is


    Gilly (08:14.072)

    Totally.


    Kylee Chandler (08:24.15)

    It is amazing. I, somewhere along the way, heard that like lotions, that the first ingredients is water, is like not gonna do a lot for your skin. So Gilly sends me her lotion and the first ingredient is aloe vera. And I'm like, okay, this is the real deal. And our family is obsessed with it. So you created that and then moved into the other areas. But I know you have a unique and very like strength first story with Gillies. And I'd love to hear


    that story.


    Gilly (08:55.086)

    First of all, I thank you for that. know, Gilly's Organics is still my baby and I still, I'm so proud of the products and she's growing. This baby's still growing up. It's been, she's almost 20 years old. I mean, it's been a long time and it's evolved and it's been really fun. I do love talking about.


    about health and wellness, especially for your skin. It's still my love language. And what podcasting has helped me do, and for sure speaking engagements, is prepped me for where I am right now, where I am having back-to-back speaker nights in early March at a beauty event where I'm speaking about the good quality ingredients versus what you should not put on your face and things like that. So it's prepped me.


    And podcasting gets easier and easier and easier for me. First of all, we can edit, which is a beautiful thing, unless it's alive. And so what if you mess up? Humans mess up, right? I mess up all the time. But it has definitely helped my business. So I just want to say that the first, one of the first podcasts I was ever on was from this woman who's, she's a chef. And not the first, but


    Ever since that podcast episode, and I was like, who's going to hear this? You know, I don't know. You never know who's listening. One woman fell in love with my products and for the past five years, she has been a subscriber every single month, replenishing her products. So you just never know who's listening. I think that's a really cool thing about it. That's another reason why I decided to go and make it an actual podcast on Apple and Spotify.


    because there's just a broader reach, you know? And watching something's harder. Like you have to commit to those 15 minutes, but if you're on a walk and you listen, it's different. Do you agree?


    Kylee Chandler (11:01.966)

    Oh, I agree 100%. And I just, you know, I think that like in our minds, the downloads are so inflated for so many years. And so like even new podcasters used to hear like, Oh, people are getting a million downloads. And they think that that's the goal. And it's like, again, what if, what if you touch 100 lives? And like, what if you people or you said 60 before, so we'll go with that. what if 60 people decided to start buying your product or decided to, you know,


    Gilly (11:20.184)

    Hmm?


    Gilly (11:28.685)

    Huge.


    Kylee Chandler (11:30.231)

    buy your product, your digital course product, or just listen to your podcast and walk away with a huge takeaway. think sometimes


    Gilly (11:34.499)

    Thanks.


    I agree. I agree 100%. And I think that usually entrepreneurs have like a lot of passions, right? And I feel like this is my creative outlet. But I also, my podcast is called Everyday Rockstar. So it's a little bit about me, but it's really about the guest. So I get to get re-motivated in Ghillie's Organics every single week.


    So if I meet you and you tell me something so special, you said something so special on my podcast, Kylie, I was crying. It reminds you of something in your life. our, in your case, it was motherhood. That reminds me of something that I have in my life that I should either be grateful for, where I could cultivate. I've had inter, inter people on my show that I've interviewed say some of the coolest things that keep them in rock star mode.


    And so I benefit. Sure, they get exposure, they get content, they get to be like, I was on this podcast, they get views, but I get something from it. So powerful. It re-energizes my product-based business because I get this motivation. I mean, from all different types of people, authors, actors, product-based businesses, podcasters, news people. It's just like everyone has a story.


    And it's cool to hear it. know, you know, cause you get to interview people all the time too. So that's to me, it's the best.


    Kylee Chandler (13:14.184)

    I mean, I completely agree. And it's so fun because when I've interviewed, like, a lot of people I've interviewed, I'll ask them, like, what has been the best thing about podcasting? And it's just like, the relationships, the conversations, like, and it's when you start a podcast, you don't necessarily think that's you would never probably think that that would be your answer. But it's like time and time again, it's what I hear. And so, so you are an entrepreneur in many aspects of what's been


    Gilly (13:38.669)

    Agreed.


    Kylee Chandler (13:43.574)

    the hardest thing about being an entrepreneur.


    Gilly (13:47.407)

    Woo! Sometimes for me, it's turning it off at night, but I'm getting really good, just like anything else, like a muscle, where when you do something enough times, you're able to tell yourself, I got this. You know what I mean? Like, time to put it away, read a book, take the Epsom salt bath, put the phone away.


    Kylee Chandler (13:49.304)

    Yeah.


    Gilly (14:16.45)

    Like really, it's hard sometimes because I'm like, the podcast, the speaking engagement. I have a coaching collective. We can talk about that. Orders, I just hired somebody. She's amazing, but like I still have to train and things like that. So the mind is always going. And so for me, my biggest challenge would be that I've become someone that's like very organized because


    Sometimes I could just be like very Pisces. This is my birthday month. I could be very like all over the place. know, like you, see something and it catches my eye and then I want to do that versus being organized. And I've learned to hire those types of amazing women in my life that, and men, mostly women that keep me sort of grounded because I can get all over the place too. So.


    Kylee Chandler (15:12.62)

    Okay, wait, when's your birthday?


    Gilly (15:14.454)

    It's next week, it's February 24th.


    Kylee Chandler (15:18.006)

    like wait, aren't we in Pisces now? Okay. I love that. We'll have you


    Gilly (15:20.142)

    Yeah. So a week from today is my birthday and I love this month. It's fun. But everyone loves their birthday month, don't they? So yeah, those are the biggest challenges, I think. I think that's universal, I think, a lot for a lot of just moms and women and business women and not just business owners, but sometimes you're able to leave it at the office.


    Kylee Chandler (15:32.044)

    Yeah. Okay.


    Gilly (15:48.406)

    In this day and age, this digital day and age where you're like accessible at all times, I do think it's a challenge for most people to shut it off.


    Kylee Chandler (15:56.686)

    Yeah. Oh, a hundred percent, a hundred percent. And what has been the biggest blessing for you being an entrepreneur?


    Gilly (16:05.582)

    calling calling the shots you know


    deciding who I want to collaborate with, deciding who I want to work with, deciding what products to promote, saying yes to what lights me up. And in the very beginning, it can be lonely if you don't put yourself out there. But once you do, look at these entrepreneur friends, look at you, like that I could call up in a heartbeat and say, hey, I need your advice.


    What do you think of this? You know, don't have to be in that corporate setting to feel supported, but you do learn to support yourself and trust your gut. So I would say that one of the biggest blessings is trusting. I've definitely become more trusting, trusting in myself, trusting in the universe, the divine, the world's order. It's all going to work out, you know?


    So thank you.


    Kylee Chandler (17:09.868)

    remember. I love it. And I agree with you. And I've even filled out with podcasters like it can be such a lonely, can feel so lonely and feel like what am I doing this for? Like, look at you know, looking at the numbers and it's like, but when that is, that is just my goal for this year is like to bring more female podcasters together to create community. So it feels less alone. And it's like, the questions you ask yourself, like, is this a good episode title? Is this a good episode topic? Is this


    a good interview or does my cover art like then you have somebody to bounce those ideas off of who are who are another podcaster because that can feel lonely so


    Gilly (17:47.791)

    Totally. love that you created that and you attract the best women and podcasters too. So that's awesome. No, think community is really important. And as we are, you know, podcasters, entrepreneurs, we all need these containers to share and grow in and give each other ideas and support and accountability and all sorts of things that come with that. So yeah, I think it's been a huge blessing.


    Kylee Chandler (17:55.736)

    It's been fun.


    Gilly (18:15.31)

    I wouldn't trade it again. There have been times when I've thought about, wouldn't it be nice? Hmm. That steady paycheck and whatever.


    Kylee Chandler (18:23.79)

    I know right every once in a while I should I go get a job and my husband's like you really want you Why are you saying that it's like, know, okay, so you interview you are a pro interviewer Which is not the case for every podcaster, but I know with time it gets easier. So talk to us about What are the what are the tips and tricks that we can be using to really? Have amazing deep conversations that aren't service level


    Gilly (18:27.054)

    I'm sorry.


    Gilly (18:30.668)

    Yeah.


    Gilly (18:37.422)

    this one.


    Kylee Chandler (18:53.42)

    that pull the audience in because you're wonderful at that.


    Gilly (18:56.392)

    I love you for saying I'll say what I think that I'm, what I needed work on. And this is what I'm going to say that I've, this is what I've learned. What I've learned because I needed the work. I tend to interrupt. I'm an interrupter at home. Like, I can't wait. My kids are like, mom, just let me finish my sentence. I have learned, I am learning to let my guest speak.


    Kylee Chandler (19:04.366)

    Mm-hmm.


    Gilly (19:25.934)

    Because sometimes I want to just be like, me too. It's about them. So I'm learning that I have gotten so much better at that, I think. And I would say that when you let the guests speak, they usually guide you into what they want to talk about.


    Because if I'm so robotic about what my questions are, but that's not really where they want to go. Like it's not a performance. That's another thing. Like I can be, you know, dramatic. I'm not trying to perform, but if you, if you don't perform and you just show up and you have a conversation, you forget that there's a camera. That's when the best conversations happen. That's what I think.


    Kylee Chandler (20:16.298)

    So good. So do you prepare questions? Like how do you go into an interview where you're like, not totally flying by the seat of your pants, but you're not super strict? Because I think that that's the balance most people are looking for.


    Gilly (20:27.886)

    I totally, you know, it's so funny. know, like there are certain people that you just, I connected with you immediately and never met you in person, but I just love you. I knew that our conversation was going to not need any rigidity. was just going to, it was just going to flow. But I have this other woman, she's counted on me twice. She's kind of like, she's a big deal in, and I was excited and she said she's going to, it's going to happen, but I was so nervous.


    when it was about to happen. She canceled two hours before it was supposed to happen last week. said she wasn't feeling well, it's fine. Point is, is that I was like, the questions were ready. And I think that I'm actually, when that happens, when it does eventually happen, if it happens, I think I just need to go in there and prep myself that it's very, they're just, everyone's just a person with a story and just like, if you mess up, so what? It's editable.


    Right? And yes, I do make questions beforehand, but I don't, because I don't want to read it on camera, it just tends to be there. And there are times when I get off a conversation with somebody and I'm like, Oh my God, I totally forgot to ask them this, you know, but it wasn't supposed to be, you know? So I tend to think once I've done it, I try not to like go back and lament about it. Did you ever do that? Like where?


    you worry how it came out or how many times I said amazing. I used to say amazing like too many times. I probably still do. And if I go back and watch it, I'm just going to get annoyed. Like don't even think about it. It happened. They loved it. It was good. Just let it go and go on to the next one. That's kind of where I'm at these days.


    Kylee Chandler (22:16.686)

    No, no, did that. And yes, I am a person who like thinks about past conversations in my head and reworks them and replace them. And I should have said this, but no, I get that so much. I love those tips. I think that it is so good. I agree. I've had some people on my show where I'm so nervous. And I always have to remind myself they're just they're just somebody with a story. And you know, there's good. Okay, so this is so fun. You


    Gilly (22:33.55)

    me.


    Yeah, and they said yes. Yeah. You're amplifying their message. Yeah.


    Kylee Chandler (22:46.558)

    went from, and you still do, have Gilly's Organics, and then you created Everyday Rockstars. And then there's kind of a new layer to all of this that do you feel like it's kind of, I want you to share about it, but do feel like it's kind of developed from this journey of like, moving through podcasting into this new thing that was on your heart?


    Gilly (22:58.99)

    Yes.


    Gilly (23:06.83)

    Sort of. It's like, it's always been something that I've done. So ever since I started Gilead's Organics, like two decades ago, people would come to me, local women would say like, hey, can we get coffee? How did you start a business? And I would always just do it, you know, give a little help. And then in 2000 and like 15, 16, I fund Women, which is a crowdfunding platform for female entrepreneurs.


    asked me to help them coach their female entrepreneurs with their video marketing, like with their marketing, because I did a campaign with them because I knew the founder and I did a really, if I don't say so myself, I did a really good job with my marketing and my video and it raised them like the most money on their platform at the time. So she's like, can you stay on and help the other women? And it was like nominal pay. said, sure, no problem.


    And I went to a few events where they asked me to speak. One was like Microsoft. And I went to these events and I spoke. And women started asking me to coach them. And I would coach them with their campaigns for I-Fund Women. But then one day someone said, hey, can you coach me in my business? I said, sure, what's your campaign? And she said, no campaign, just can you coach me? And I was like, I don't have any like certifications, but sure. And then slowly over the years,


    And I didn't really advertise it, but over the years I've taken on like one or two women throughout the year, word of mouth only, coaching them, mindset, pricing, website, social media, things I knew. And they were happy. I was happy. Some paid a little bit. Some paid a little bit more. Some paid hardly anything. And some were just like, you know, free coffees with people. And then


    I was currently working with this one woman and she lost her business partner. They split and she was struggling and I was like, don't worry, I'll still coach you. She still wanted to do the business. And then I was like, I think I'm just going to pull this all together. Rockstar Collective, call it, because everyday rockstars, they're all rockstar entrepreneurs.


    Gilly (25:31.918)

    And I'm going to invite women for a very small fee, like put skin in the game so that they feel like they're going to show up to my group collective. And this one woman who I was coaching was so happy because it was like a 10th of the price of what she was paying. And now she gets this group. So just, I would say that the pod, to answer your question, the podcast definitely helps. And it helps because it's reach. I'm reaching more people.


    I get to help inspire other people through the stories of my guests on Everyday Rockstars. Then if they want to be part of a group of women that are like that, then they can join my collective. So that's once a week on Wednesdays at noon. We have a conversation and we do goals long-term, short-term. We do guided meditations.


    We're really honest and really supportive of each other. And it's helped Gillies Organics and Everyday Rockstars. So it helps me too, I have to say. I know you have a Kylie. Don't you have a, do you have, you have a mastermind, right?


    Kylee Chandler (26:47.086)

    Yep, my mastermind just kicked off. Yeah, yeah. So it's so good. Well, okay, so I want to know. Well, one thing I was gonna say would be great is these sound like amazing women to bring on your podcast and interview and then, you know, to grow the collective. But okay, Gilly, I love you. I adore you. I love everything you're doing. You're doing so many wonderful things in this world. Please share with my audience how they can find you all of the things. Keep the Gilly's Organics.


    Listen to the podcast, you know, join the collective.


    Gilly (27:20.206)

    You're so adorable. Do you ever know that, you know that saying like the busier you are sometimes like, like you're more organized and you get more things done. Like when you just have one thing, some people are like, how do you do it? I'm like, just sometimes it's all about the podcast. Sometimes it's all about the business, but I've had the absolute pleasure and it's a blessing that I've been able to hire people that helped me. used to do everything. I used to put stickers on jars and


    do demos at supermarkets and like, it's not that I don't still do all those things, but I now have somebody doing some TikTok shop and editing my podcast. So I'm lucky to say that I've trusted in other people and they've been wonderful and just like over delivered and just made my life so much easier. So I think that I can't go without saying that.


    you can find me, you can find our products at gilliesorganics.com, G I L L Y S organics, O R G A N I C S.com and at Gillies Organics, same spelling on TikTok and Instagram, everyday rock stars on Apple and Spotify and everyday rock stars one word on Instagram. So check us out. And then if you want to learn more about the collective,


    It's not up on the website yet, but I did get the URL, everyday-rockstars.com. So soon there'll be a place where you can join the collective. You could recommend guests for the podcast. You can sponsor an episode, but I'd love to hear from you. In the meantime, you could just DM me on Instagram at Everyday Rockstars. So I can't wait to meet you. Kylie, I love you. You're just like the biggest rock star I know.


    Thank you for helping me grow my podcast. And I learned so much from you.


    Kylee Chandler (29:21.25)

    Well, I'm just so it's so fun. And you know, to anyone listening, it's the these this is just one of the beautiful things about podcasting the relationships that can come from it. So Gillies, it was so fun to have you on. You're such a treat. And you're so special. And I, just can't wait to see what you continue to do with the podcast. So thank you for continuing to show up and putting it on Apple and Spotify and all the things but I will have everything linked up. Yes, for sure.


    Gilly (29:45.208)

    Thanks, C.


    Love you. Thank you so much, Kylie. I'm so grateful to you. You're so special.


    Gilly (29:55.919)

    That was nice.



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